Overview of Informal Language

Monthly Searches
1,300
Competition
LOW
Interest Over Past 5 Years
-31.57%
Interest Over Past 12 Months
47.72%
Monthly searches for last 5 years
Monthly searches for last 12 months
What is "Informal Language"?
Informal language refers to casual, conversational speech and writing characterized by slang, contractions, emojis, and colloquialisms. In digital communication, informal language dominates social media, messaging apps, and brand content, shaping user engagement and perception. The trend reflects a shift toward more relatable, less formal communication styles across platforms.
RamenApps Analysis

Direct exposure is best via META Platforms (META), the parent company behind Facebook, Instagram, and WhatsApp, where informal language fuels engagement, user-generated content, and ad revenue. Broader exposure comes from Alphabet (GOOGL), whose YouTube ecosystem thrives on casual language and meme-driven content, and from Snap (SNAP), whose messaging and social features foster informal tones among younger users. Entrepreneurially, build a platform or toolkit that helps brands measure and optimize tone for informal language, or create AI-powered templates that tailor copy to casual audiences.