Overview of Human Interest

Monthly Searches
27,100
Competition
LOW
Interest Over Past 5 Years
1,642.10%
Interest Over Past 12 Months
49.09%
Monthly searches for last 5 years
Monthly searches for last 12 months
What is "Human Interest"?
Human Interest is an affordable, full-service 401(k) and 403(b) provider that makes it easy for small and medium-sized businesses to offer retirement benefits to their employees. The company offers 401(k) plans starting at $120 per month, plus $4 per employee per month. Human Interest is a fiduciary and SEC-registered investment adviser that offers an automated investing service for employees based on decades of academic research. The company was founded by Paul Sawaya, Roger Lee, and Declan O'Sullivan in 2015 and is based in San Francisco, California. Overall, employee reviews of Human Interest are mostly positive, with an overall rating of 3.5 out of 5 based on over 108 reviews.
RamenApps Analysis

Rising Interest in Human Interest

The trend report shows a consistent rise in relative interest in Human Interest over the past years, indicating a growing appeal and relevance to entrepreneurs, investors, and content creators. The steady increase in interest from Q1 2021 to the most recent data in 2024 suggests a sustained presence and potential for further growth in this sector. This trend is an encouraging sign for individuals looking to explore opportunities within the Human Interest space, as it indicates a receptive audience and potential market demand.

Associated Rising Trends and Search Terms

The associated rising trends and search terms offer valuable insights into potential areas of exploration within the Human Interest sector. Terms such as "interest rate," "Compound Interest Calculator," and "401(k)" indicate a strong interest in financial and retirement planning aspects of Human Interest. Leveraging these related trends can help entrepreneurs and investors tailor their offerings to meet the specific needs and interests of the target audience. Additionally, exploring search terms like "people" and "HR technology" can provide further directions for content creation and audience engagement strategies.

Leveraging Industry Players and Resources

Industry players such as Guideline, Alight, and BambooHR offer valuable insights and resources for entrepreneurs and investors interested in the Human Interest sector. These companies provide innovative solutions for retirement benefits, HR management, and employee engagement, which can serve as inspiration for new approaches and services within the industry. Leveraging the expertise and offerings of established players in the market can help newcomers establish credibility and differentiate their offerings in a competitive landscape.

Capitalizing on Emerging Technologies and Platforms

The rise of platforms like Crunchbase, which provide in-depth company insights and startup trends, highlights the importance of leveraging technology and data analytics in the Human Interest sector. Entrepreneurs and investors can harness the power of data-driven decision-making and market insights to identify emerging opportunities and stay ahead of the competition. By utilizing platforms like Crunchbase and digital tools for financial planning and retirement benefits, businesses can streamline operations and enhance customer experience in the Human Interest space.

Expanding Reach through Content Creation and Audience Growth

Content creators looking to capitalize on the Human Interest trend can explore topics related to personal finance, retirement planning, and employee benefits. By creating engaging and informative content around these themes, content creators can attract a wider audience interested in financial literacy and long-term wealth management. Leveraging SEO-optimized content around trending search terms like "human interest stories" and "personal interest examples" can help content creators increase visibility and engagement with their target audience.

Diversifying Offerings and Collaboration Opportunities

Entrepreneurs in the Human Interest sector can explore collaboration opportunities with complementary businesses and organizations to expand their offerings and reach a broader audience. Partnering with fintech companies, HR service providers, or employee benefits specialists can help entrepreneurs diversify their product offerings and tap into new markets. By forming strategic partnerships and alliances, businesses in the Human Interest sector can leverage shared resources, expertise, and customer bases to drive growth and innovation in the industry.