Overview of Even Those

Monthly Searches

Competition

LOW

Interest Over Past 5 Years

-25.00%

Interest Over Past 12 Months

-25.00%

Monthly searches for last 5 years

Monthly searches for last 12 months

What is "Even Those"?

Even Those is a consumer trend focused on expanding access to goods, services, and experiences to demographics that were previously underserved or overlooked. Brands emphasize inclusive pricing, accessible design, and broad distribution to show that quality and choice are available to all, including lower-income households, rural populations, and underrepresented groups. The trend signals democratization of consumer access and broader market penetration.

Category tags for Even Those

Business Company Paragraph Computers and information technology Author Phrase Evidence Chemical element Idea Reason Argument Reading Person Student Thought Individual Small Social media Life Pattern Question People Meeting

RamenApps Analysis

To capitalize on Even Those, the direct play is to invest in the public parents that shape inclusive access. Amazon (AMZN) and Walmart (WMT) are the primary exposures, given their scale, logistics, and price leadership that reach broad consumer segments; Alibaba (BABA) offers a parallel dynamic in large, inclusive markets. Indirect plays include consumer staples and discount retailers such as Procter & Gamble (PG) and Coca-Cola (KO) that benefit from broad distribution, as well as Nike (NKE) and Lululemon (LULU) expanding affordable product tiers to reach more customers. Entrepreneurial opportunities exist in value-focused private-label platforms, inclusive-design startups, and marketplaces that connect overlooked customers with mainstream brands.